And so the Apple Spin Wheel comes forward

So Apple have just revealed there "Post PC" Ideology on the world and it's a marketing doozy,  let me give you an exert

"In this new world, Apple no longer has to compete on specs and features, nor does it want to. There is no Mac vs. PC here -- only "the future" versus "the past." It won't be a debate about displays, memory, wireless options -- it will be a debate about the quality of the experience. Apple is not just eschewing the spec conversation in favor of a different conversation -- it's rendering those former conversations useless. It would be like trying to compare a race car to a deeply satisfying book. In a post-PC world, the experience of the product is central and significant above all else. It's not the RAM or CPU speed, screen resolution or number of ports which dictate whether a product is valuable; it becomes purely about the experience of using the device."


Can I bluntly point out that a major crux of Apple's actual Personal Computer market is now facing a daunting time.  Since the argument with Adobe they had a bit of an upset.  Adobe previously used coding in there systems which allowed Apple Mac Pro's render video in products such as Element's and Element's Pro and also Photoshop quicker then the rival operating systems.  It's a long winded problem but is basically down to how the operating system handles the threads and multiple threads for the rendering sequence.  Albeit regardless of this the top end PC's were still faster but were not cheaper.  However Adobe pulled something out of there glorious rectums to basically shit on Apple PC's.

CUDA,  thats right,  massive parallel processing using the graphics GPU available from within their products.  Wether Adobe did this as a "Stick this in your pipe and smoke it Mr Jobs" the fact is that now you can build a PC with a few dedicated Nvidia cards which will render 20-30 times quicker then the top of the line Mac Pro for less then 1/10th of the price.  Making savings of thousands.  So what do they do,  reinvent the game,  I have to admire the ultimate bullshit this company will churn in the face of defeat.  They are saying Post PC as frankly they have killed there own product which sold primarily for one reason,  and that was high end video editing.

Bravo Apple,  I applaud your marketing genius,  no doubt the apple fan boys will be lapping it up.  But as per usual the actual computer users will not,  your closed systems have seen to that.